A Virtual Success
MSC Fall Leadership Conference (FLC) is one of the oldest and longest-running program in the Memorial Student Center. Designed in 1952 to develop the MSC officer team through leadership and communication training, the conference has grown to cater to the entire Texas A&M campus.
This three-day conference brings student leaders across the university together to prepare for the new year and grow in their leadership abilities.
Historically, the conference is hosted in person. However, in light of the COVID-19 pandemic, some changes were made to ensure the safety of all participants. Originally planning for an asynchronous, physically distanced two-day conference at Texas A&M, the worsening pandemic led the team to turn completely virtual creating many challenges concerning technology, engagement, and the overall success of the conference. However, the MSC FLC team persevered. Not only beating delegate participation records, but providing opportunities never seen before such as speakers addressing students one-on-one through Zoom. Focus groups still were able to communicate and grow together, and former students who normally could not participate were able to connect through the power of technology. Conference speakers ranged from leadership experts, Texas A&M administration and corporate executives. Focus group leaders spanned multiple colleges, departments, and campuses.
The MSC FLC team was able to use the online tools at their disposal to bring many people together and help develop delegates in unimaginable ways. While it may be easy to see the negativity this year, MSC FLC sparked a little hope to continue creating impactful experiences for the campus community.